Welcome to Myrtle Beach, South Carolina

    You Belong at The Beach

    Myrtle Beach, South Carolina – or as we like to say, The Beach – is where you can find 60 miles of beautiful coastline and 14 unique communities. Discover stunning sunrises over the Atlantic Ocean, sprawling sandy beaches, lush natural wonders, and grand new adventures. Even in the winter, the sunshine in Myrtle Beach is warm and the weather is temperate, perfect for outdoor activities and relaxing on the porch. Start planning your dream vacation today!

    From warm days to sunsets in the evening, Myrtle Beach is perfect for a romantic beach getaway.

    Get your Official Myrtle Beach Area Visitors Guide and plan your trip to The Beach!

    Show us your school spirit and battle for a chance to win a trip to Myrtle Beach.


    Myrtle Beach Arts & Gallery Trail

    This trail is a unique tour through The Beach’s arts scene that you won’t want to miss! Explore 14 unique communities and visit iconic areas such as historic downtown Conway, the quaint “Little Golden Town” of Aynor and the newly-minted Arts & Innovation District of Myrtle Beach. Throughout this tour you’ll find great galleries, unique museums and art-filled attractions as well as oceanfront sculptures, enormous alleyway murals and secret underground passages filled with art.



    Check-in to four participating partners and be automatically entered for a chance to win a trip back to the Beach!

    Join co-hosts Jen Brunson and Shannon Furtick as they discuss pop culture and all the joys of parenting while living at The Beach.

    60 miles of beautiful beaches is the main reason, but we have nine more fantastic reasons to visit Myrtle Beach!

    Myrtle Beach is "The Beach"

    Let Loose, let it ride and go with the flow.

    Find inspiration for Your Next Visit to Myrtle Beach.

    Explore North Myrtle Beach

    A vibrant community with shopping, restaurants and more.

    Explore North Myrtle Beach and more Myrtle Beach area Neighborhoods.

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    Myrtle Beach

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    Garden City Beach

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    Murrells Inlet

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    Litchfield Beach

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    Pawleys Island

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    Surfside Beach

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    Atlantic Beach

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    North Myrtle Beach

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    Little River

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    Carolina Forest

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    Opportunities for the perfect vacation are endless in Myrtle Beach, from relaxing on the shore to a variety of shopping, thrilling rides, exciting...

    Located directly south of Surfside Beach, Garden City Beach stretches south to the entry of Murrells Inlet and straddles the county line between Horry...

    Once the lair of the infamous pirate Blackbeard, Murrells Inlet is now widely known as the "Seafood Capital of South Carolina" and is an ideal place...

    Established in 1978, this popular unincorporated beach community took its name from Litchfield Plantation, a lovely rice plantation on the Waccamaw...

    The popular community of Pawleys Island boasts unique shops and restaurants sure to please every palate, but the slower pace encourages spending hours...

    Surfside Beach, known as The Family Beach, has a variety of oceanfront beach homes perfect for large and small family gatherings along with hotels and...

    This small, seaside town continues to be a community rich in heritage and historic identity and hosts events to celebrate the area's culture year...

    North Myrtle Beach is a thriving area and a favorite among tourists. Throughout the year, festivals celebrate everything from St. Patrick's Day to the...

    This small fishing village, located in the northernmost part of the Myrtle Beach area, provides a relaxing, laid-back destination for travelers.

    Historic Socastee is home to one of only 10 swing bridges in the state and the one-of-a-kind T.I.G.E.R.S. Myrtle Beach Safari, a world-renowned...

    Just west of Myrtle Beach, this master-planned community offers some great golfing, dining and shopping opportunities, including Tanger Outlets on the...

    Conway is the county seat of Horry County, and has all the charm and grace you'd expect of an older, Southern town.

    This small Southern town is known for much more, including the popular Aynor Harvest Hoe Down Festival.

    A revitalized downtown offers shopping, dining and southern hospitality. The local farmers market is a feast of fresh produce, home baked goods and...