Explore The Beach

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Fall Harvest Festival
Cooler weather is on its way, and pumpkins, Halloween decorations, and evening walks on the...
Surfside Beach Family Festival
Aside from the warm, summer-like weather that’s the norm this time of year, all the...
Beach Access Cherry Grove Beach
While Myrtle Beach is famous for its lively boardwalk, iconic SkyWheel, and endless family attractions...
Surfside Beach 4th of July
Summer is officially in full swing, which means there are activities to do every day...
Boardwalk near Oceanfront Bar & Grill
Hot Summer Nights is back at the Myrtle Beach Boardwalk for the 2026 season, bringing...
The Bowery Live Music Myrtle Beach
Myrtle Beach isn’t just a place for sun and sand—it’s a destination where live music...
Town of Atlantic Beach Mural from the street.
In 2025, the town made that even clearer by commissioning 11 murals across the community...
February is here, which means love is in the sea air! In Myrtle Beach, we...
2022 Winter Wonderland at the beach lights on the boardwalk
As we approach the magical seasons of Thanksgiving and Christmas, one can't help but feel...
Ripley's Festival of Trees
The holiday season is underway here in Myrtle Beach, South Carolina! Trees are up, Santa...
Step back in time this holiday season and experience a Victorian-era celebration like no other...
Coastal Grand Mall Holiday Family Santa
Forget the snow globes and hot chocolate. In Myrtle Beach, the holidays come wrapped in...