MYRTLE BEACH, S.C. - The 41st Annual South Atlantic Shrine Association Fall Festival will return to Myrtle Beach starting Sept. 17 and running through Sept. 21, 2014.

It will be a weekend of fun and festivities, while also spreading the group's mission of promoting the quality of care and quality of life of children served by the Shriners Hospital.

"We think of the members of the Myrtle Beach community as extended family, and it's nice to be coming home for our 41st annual fall festival," said Don Hansen, director general of the South Atlantic Shrine Association. "This is a time to celebrate all that we've accomplished as an association, while continuing to educate people about our mission to care for children."

Events kick off on Wednesday, Sept. 17, with a golf tournament at the River Oaks Golf Plantation.

The festival culminates with a Grand Shriners Parade on Saturday, Sept. 20, along Ocean Boulevard - from Sixth to 12th Avenue South - beginning at 9 a.m.

A full festival schedule can be found at

The South Atlantic Shrine Association (SASA) is composed of 18 Shrine centers representing seven states in the southeast: South Carolina; North Carolina; Virginia; West Virginia; Kentucky; Tennessee; and Georgia. Each year, SASA converges on the Myrtle Beach area the third week in September to promote its philanthropy throughout the area and conduct annual business of the association.