Welcome to Myrtle Beach

    The Beach script, orange graphic

    Myrtle Beach, South Carolina – or as we like to say, The Beach – is where you can find 60 miles of beautiful coastline and 14 unique communities. Discover stunning sunrises over the Atlantic Ocean, fun in the sun at the Beach, lush natural wonders, and grand new adventures. The Beach brings people together with our warm Southern hospitality, fresh coastal cuisine, and no limit on fun for everyone. If this sounds like what you need, then this is where you belong. Come make waves at The Beach!

    Your Fall Vacation is waiting for you at The Beach - Myrtle Beach, South Carolina.

    Cast your vote to discover a special incentive we have just for you!

    Visit Myrtle Beach Responsibly and Please Pack Your Patience

    Everyone is excited to hear that the Grand Strand beaches are open, and resorts and hotels are taking new reservations. While this is great news, opening at this time is going to require you to visit responsibly. If you choose to come to the Beach at this time, there are a few rules and regulations that you must follow if we are to open successfully and keep everyone safe. Learn more tips for visiting responsibly at this time and visit the Healthy Travel page. 

    Please Pack Your Patience! Businesses are still opening back up and hiring seasonal workers in preparation for spring and summer vacationers. Please be prepared for additional wait times when checking in at your accommodation, entering attractions or at restaurants. When possible, reserve tables at your favorite restaurants in advance. Thank you for your understanding!


    Golden Flake Great Southern Roadtrip Contest - Aerial shot of Myrtle Beach with Golden Flake giveaway logo - opens in new window

    This summer, it’s time to take that epic road trip you’ve been dreaming of!

    Enter for a chance to win the Golden Flake Great Southern Road Trip and make that dream a reality. The Grand Prize winner will be selected to win a southern road trip to Myrtle Beach that includes: Three (3) days, two (2) night stay, one (1) local experience/attraction, $100 dining credit, and $100 cash card for travel-related expenses. Plus five (5) first-place prize winners will receive an assortment of Utz family snack products including a variety of pork skin flavors. Your fun-filled southern adventure awaits! (Some restrictions may apply.)



    Check-in to four participating partners and be automatically entered for a chance to win a trip back to the Beach!

    Looking for some inspiration? Here are more than 20 types of Myrtle Beach area experiences to get you started.

    60 miles of beautiful beaches is the main reason, but we have nine more fantastic reasons to visit Myrtle Beach!

    A Local's Look

    What do the Myrtle Beach locals love? Find out here!

    Explore Things To Do and more A Local's Look videos on YouTube.


    Explore Little River

    Little River is a quaint village located on the north end of the Grand Strand.

    Explore Little River and more Myrtle Beach area Neighborhoods.

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    Myrtle Beach

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    Garden City Beach

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    Murrells Inlet

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    Litchfield Beach

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    Pawleys Island

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    Surfside Beach

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    Atlantic Beach

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    North Myrtle Beach

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    Little River

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    Carolina Forest

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