Study after study tells us people are happier when they spend money on experiences rather than things, on living rather than having. One report in particular from Mintel found that in the coming five years, total spending in the U.S. will grow by nearly 22 percent with the greatest gains to be found in non-essentials like vacations and dining out. Yet year after year more than half of both men and women purchase chocolates for a significant other, and more than 61 percent of men purchase flowers. Maybe this year instead of the standard, you can…