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Nora Hembree Battle
Media Communications Manager
Myrtle Beach Area Chamber of Commerce
O: (843) 916-7235 / C: (843) 655-7629

With thousands of participants, organizers hope third annual event is largest yet

MYRTLE BEACH, S.C. - Organizers say over 4000 runners, along with family and friends, will make their way to Myrtle Beach this fall for the Myrtle Beach Mini Marathon. While the 13.1-mile Myrtle Beach Mini Marathon will take place Sunday, Oct. 21, race events will be happening that entire weekend, including a health and fitness expo, the Coastal 5K race, and the popular one-mile Doggie Dash and 80-meter High Heel Run to benefit the Grand Strand Humane Society.

Last year's Myrtle Beach Mini Marathon was a huge success, as participants came from 45 different states, helping to boost tourism numbers as the community eased into what is typically seen as a shoulder season. Over 10,000 people attended events throughout the weekend, and race founder and director Robert Pozo feels confident this year's event will be even more successful.

"This event is strategically planned to take place at the beginning of the running season when temperatures are mild, so participants are able to enjoy a fantastic running event, as well as a last beach getaway before the winter weather sets in," said Pozo. "We had a phenomenal crowd turn out last year that made it fun for everyone involved. We're so excited to be back in Myrtle Beach and hope to see more local runners come out to race."

Pozo and his company, Continental Events and Sports Management, have worked hard to make what was a great event even better this year. Organizers held a contest to decide the new race medal, and this year's medal was designed by Rebecca Bocker, a Huntersville, N.C., resident who will be running in this year's Mini Marathon. At the finish of Sunday's Mini Marathon, runners will be able to enjoy a celebratory beach party with live surf bands and oceanfront entertainment.

"It's a family-friendly, action-packed weekend that wouldn't be possible without the support we've received from the city of Myrtle Beach, the Myrtle Beach Area Chamber of Commerce and several other community organizations," said Pozo, "The Grand Strand is an ideal running destination and we're thrilled to be able to bring such a premier race to the area for a third year."

The weekend's events will include:

• 2-day Health and Fitness Expo Oct. 19, 2-7 p.m. and Oct. 20, 10 a.m.-6 p.m., Marina Inn at Grande Dunes
• Coastal 5k Oct. 20, 7:30 a.m. start time, Marina Inn at Grande Dunes
• 80-meter High Heel Run Oct. 20, 8:30 a.m. start time, Marina Inn at Grande Dunes
• One-mile Doggie Dash Oct. 20, 8:45 a.m. start time, Marina Inn at Grande Dunes
• 13.1-mile Mini Marathon Oct. 21, 7 a.m. start time, Coastal Grand Mall

For more information on the 2012 Myrtle Beach Mini Marathon, or to register for the upcoming race, please visit

Editorial Note: Race director Robert Pozo is available for phone interviews. Pozo can be reached at (305)804-3442.

Continental Event and Sports Management Group LLC is a company formed to produce world-class running events. Robert Pozo, Continental founder and president, has more than 14 years of experience in the race production industry, providing unparalleled events to participants and their host communities. An athlete himself, Pozo is a founder and race director of the ING Miami Marathon since its inception in 2003. He has also served as executive race director of the ING Georgia Marathon, the Chicago Half Marathon and the 13.1 Marathon Series.

Since 1938, the Myrtle Beach Area Chamber of Commerce has stood as the unified voice of the Grand Strand's business community. The U.S. Chamber of Commerce has awarded the MBACC its five-star accreditation, one of only several chambers in South Carolina to earn this distinction. The MBACC serves Myrtle Beach, North Myrtle Beach, Surfside Beach, Little River, Atlantic Beach, Garden City Beach, Loris, Conway, Aynor, Murrells Inlet, Litchfield Beach and Pawleys Island. For more information, visit